The appeal of local, eco-responsible products rich in tradition continues to grow. In the field of cosmetics, this trend is accompanied by a quest for transparency and quality. It is in this context that the Grenoble walnut , a treasure of the French terroir, is establishing itself as a key ingredient in local cosmetics . Novëm, a pioneering brand in this field, combines innovation and respect for traditions to offer natural, eco-responsible care products rooted in the richness of the Grenoble region.
The nut industry: A heritage of excellence
The Grenoble walnut benefits from a Protected Designation of Origin (PDO) , a guarantee of its authenticity and quality. This label rewards agricultural know-how passed down for generations in a region where the climate and soil combine perfectly to produce exceptional walnuts.
A bit of history
Walnut cultivation in the Isère valleys dates back several centuries. Originally, farmers used walnut oil for its nutritional and cosmetic properties. This natural product was appreciated for its moisturizing, restorative and antioxidant properties. Today, this traditional ingredient is coming back to the forefront thanks to brands like Novëm, which are committed to promoting Grenoble walnuts in a modern and environmentally friendly form.
Sustainable production in the heart of Isère
Respecting natural cycles is a priority for local walnut producers. From growing walnut trees to harvesting the fruit, everything is designed to minimize the ecological footprint and preserve biodiversity. This sustainable approach is essential to maintain the exceptional quality of Grenoble walnuts while respecting local ecosystems.
Novëm: The alliance of innovation and terroir
Novëm stands out as an innovative brand that reinvents the use of Grenoble walnuts in cosmetics. Founded in 2019, this Grenoble company's mission is to showcase the richness of the local terroir while meeting the expectations of modern consumers in terms of eco-responsible care.
A commitment to local producers
Novëm works closely with Grenoble walnut producers to guarantee an exceptional raw material. By promoting short circuits, the brand reduces intermediaries and directly supports the local economy. This model contributes to the diversification of the walnut sector , while offering a new perspective on the use of this iconic ingredient.
Cosmetic innovation thanks to the nut
Novëm formulas exploit the unique properties of the Grenoble walnut, in particular its oil rich in essential fatty acids and natural antioxidants. These elements nourish the skin in depth, protect it from external aggressions and prevent skin aging.
Example of the powers of nuts throughout Novëm:
- Grenoble AOP walnut oil used throughout the range : moisturizing and soothing, it is suitable for all skin types.
- Nut-based drinks : for unexpected benefits
- The concept of Nucitherapy : treatments that enhance the skin, inspired by the natural benefits of nuts.
Why choose local cosmetics?
Opting for local cosmetics , like those offered by Novëm, means choosing transparency, quality and respect for the environment. Here are the main reasons to integrate these products into your beauty routine:
1. Support the local economy
By purchasing locally made products, you contribute directly to the economy of your region. Short supply chains allow producers and artisans to be fairly remunerated while limiting the environmental costs associated with transport.
2. Reduce environmental impact
Local cosmetics, such as Novëm, favor eco-designed packaging and natural ingredients from local organic farming. This not only reduces waste, but also CO2 emissions.
3. Take advantage of the richness of local ingredients
Local ingredients, such as walnut oil, offer incomparable benefits thanks to their freshness and authenticity. By favoring local raw materials, brands like Novëm guarantee superior quality products.
Novëm and eco-responsibility: A corporate philosophy
Local manufacturing and short circuit
All Novëm products are manufactured near Grenoble , within a restricted radius to limit the carbon footprint. This strategic choice also guarantees perfect traceability, from the harvesting of the nuts to the production of the care products.
Eco-designed packaging
Novëm is committed to reducing plastic waste by offering sustainable and recyclable packaging. These initiatives are part of a global waste reduction approach, in line with the expectations of environmentally conscious consumers.
Natural and organic formulas
Novëm formulas are made from natural and organic ingredients, sourced from local agriculture. This approach guarantees products that respect the skin and the planet.
The benefits of walnuts for the skin
Intense hydration
Thanks to its richness in essential fatty acids, walnut oil deeply hydrates the skin, leaving a soft, non-greasy finish.
Antioxidant action
Walnuts contain polyphenols, powerful antioxidants that help protect the skin from free radicals and prevent skin aging.
Repair and appeasement
Known for its restorative properties, walnut oil is ideal for dry, irritated or sensitive skin. It promotes cell regeneration and restores radiance to the complexion.
How to integrate Novëm cosmetics into your beauty routine?
Here are some tips to get the most out of Novëm products:
- Morning and evening: Apply a few drops of Joli Minoix oil to clean skin for a moisturizing and protective effect.
- In winter: Use Walnut Balm to protect your skin from the cold and dryness.
- Weekly Ritual: Complete your routine with a nourishing mask to deeply revitalize the skin.
Discover the Novëm commitment
Novëm is not limited to the manufacture of cosmetics; the brand embodies a sustainable and local philosophy . By promoting Grenoble walnuts, it participates in the preservation of the terroir while offering products that meet the needs of modern consumers.
Learn more
Would you like to discover the benefits of local and eco-responsible cosmetics? Dive into the world of Novëm and explore our range of skincare products based on Grenoble walnuts on our website. Learn more about our commitment .
